Start your Business
Is Owning A Small Business For You?
In business, there are no guarantees of success. There is simply no way to get rid of all the risks associated with launching a small business - but you can improve your chances of success with proper insight, preparation, and planning . Start by honestly looking at your strengths and weaknesses as a potential owner and manager of a small business. Carefully think about each of the following questions:
Are you a self-starter? It will be entirely up to you to develop projects, organize your time, and follow through on details.
How well do you get along with different personalities? Business owners need to develop working relationships with a variety of people including customers, vendors, staff, bankers, and professionals such as lawyers, accountants, or consultants. Can you deal with a demanding client, an unreliable vendor, or a cranky receptionist if your business interests demand it?
How good are you at making decisions? Small business owners are required to make decisions constantly - often quickly, independently, and under pressure.
Do you have the physical and emotional stamina to run a business? Business ownership can be exciting, but it's also a lot of work. Can you face six or seven 12 hour workdays every week?
How well do you plan and organize? Research indicates that poor planning is responsible for most business failures. Good organization of financials, inventory, schedules, and production can help you avoid many pitfalls.
Is your drive strong enough? Running a business can wear you down emotionally. Some business owners burn out quickly from having to carry all the responsibility for the success of their business on their own shoulders. Strong motivation will help you survive slowdowns and periods of burnout.
How will the business affect your family? The first few years of business start�up can be hard on family life. It's important for family members to know what to expect and for you to be able to trust that they will support you during this time. There also may be financial difficulties until the business becomes profitable, which could take months or years. You may have to adjust to a lower standard of living or put family assets at risk in the short-term.
Why Small Businesses Go Out Of Business
Success in business is never automatic. It isn't strictly based on luck - although a little never hurts. It depends primarily on the owner's foresight and organization. Even then, of course, there are no guarantees.
Starting a small business is always risky, and the chance of success is slim. According to the U.S. Small Business Administration, roughly 50% of small businesses fail within the first five years.
In his book Small Business Management, Michael Ames gives the following reasons for small business failure:
Lack of experience
Insufficient capital (money)
Poor location
Poor inventory management
Over-investment in fixed assets
Over-investment in fixed assets
Personal use of business funds
Unexpected growth
Gustav Berle adds two more reasons in The Do It Yourself Business Book:
Competition
Low sales
More Reasons Why Small Businesses Fail
These figures aren't meant to scare you, but to prepare you for the rocky path ahead. Underestimating the difficulty of starting a business is one of the biggest obstacles entrepreneurs face. However, success can be yours if you are patient, willing to work hard, and take all the necessary steps.
On the Upside
It's true that there are many reasons not to start your own business. But for the right person, the advantages of business ownership far outweigh the risks.
You will be your own boss.
Hard work and long hours directly benefit you, rather than increasing profits for someone else.
Earning and growth potential are far greater.
A new venture is as exciting as it is risky.
Running a business provides endless challenge and opportunities for learning.
Do You Have What It Takes?
Learn the characteristics and habits of creative, successful entrepreneurs.
Many successful entrepreneurs have similar traits and characteristics. Learn what these are and what you can do to improve on your own.
FICTION: To be an entrepreneur, you must be born that way.
FACT: Anyone can learn to operate like an entrepreneur.
What are the traits of successful entrepreneurs?
Persistence
Desire for immediate feedback
Inquisitiveness
Strong drive to achieve
High energy level
Goal-oriented behavior
Independent
Demanding
Self-confident
Calculated risk taker
Creative
Innovative
Vision
Commitment
Problem solving skills
Tolerance for ambiguity
Strong integrity
Highly reliable
Personal initiative
Ability to consolidate resources
Strong management and organizational skills
Competitive
Change agent
Tolerance for failure
Desire to work hard
Luck
Many entrepreneurs also had a role model to influence them early on and parents who were entrepreneurs Two traits necessary for successful entrepreneurs are creativity and innovation.
What is Creativity?
Creativity is being able to create new ideas and ways to solve problems that provide cool opportunities.
Characteristics of Creative People
Bright
Adaptable
High self esteem
Challenge-oriented
Idea-oriented
Inquisitive
Curious
Can you improve your creativity? YES! How?
Gather as much information as you can (read, talk with experts, etc.); brainstorm over time. Just think about the problem or issue until an idea comes to you.
Is the solution reasonable? If so, try it. If not, keep thinking. Did it work? If so, great. If not, begin the process over again. Don't put barriers on your mind. Put these steps to use.
Analytical
Rational
Intuitive
Artistic
You need both sides of your brain when being creative, as they compliment each other.
What is an Innovation?
Something that is invented (ex. CDs), or
Something that is created from an existing idea or product (ex. Super Wal-Mart).
Where do innovative ideas come from?
Unsatisfied customers
Demographic changes in society
Luck
Imagination
Vision
Problem-solving
Remember:
Look for new ideas
Keep it simple
Start small
Try, Try, Try again